Success is the primary objective of every business. But what exactly is success and how is it measured? To many it’s determined by financial gain, and behind financial gain there is always one thing that has set the path – happiness.
With so much emphasis on profit it’s all-to-easy to lose sight of your employees, the backbone of your business. Contrary to popular belief, good business isn’t always about investing in products or services, but investing in people. So before you start analysing statistics to look for a magic formula, take a step back and ask yourself, “are my employees happy?”
Improving Employee Engagement
A hefty paycheck, light workload and long holidays won’t always yield positive results. On the other hand, incentive programmes, career advancement opportunities, and making sure good work doesn’t go unnoticed is directly linked to job satisfaction. Sonja Lyubomirsky, Ph.D., professor of psychology at the University of California, conducted a study entitled, Does Happiness Lead to Success? She states that if you implement a daily dose of positivity, your employees will be more engaged and motivated, which will lead to better job performance, – “happy people frequently experience positive moods and these positive moods prompt them to work actively towards new goals.”
Implementing a “Happiness Strategy”
Whether you run a large scale corporation or small business, implementing a “happiness strategy” should be a crucial part of your business model. Google recognises the importance of balance between working and personal life and allows their employees to dedicate up to 20% of their time to a project of their choosing. This has resulted in innovations such as AdSense and GoogleTalk. While small businesses may not have the finances to make such bold investments, changes can still be implemented.
It’s no secret that healthy living greatly contributes to happiness. Coors Brewing Corporation reported a $6.15 return for every $1 that they invested into their corporate fitness programme. In addition, Currency Index reported a 43% drop on absenteeism during the 12 months following implementation of their employee fitness scheme. Again, while investing in an on-site gym may be out of reach for your business, allowing your employees to take a little time out of their schedule to exercise could significantly increase their productivity.
Make Happiness Your Priority
Happiness is often considered a by-product of success. Shawn Achor, author of The Happiness Advantage, has a very different philosophy. Achor states, “Your brain at positive performs significantly better than at negative, neutral or stressed.” His studies have concluded that happiness is actually the driving force behind success and has started sharing his theories with businesses throughout the world.
If you’re serious about long-term financial success, take a leaf out of Achor’s book and make happiness your priority. Start today. Before you dismiss your employees for lunch or send them home, take a few minutes out of your schedule to make the rounds and give them some positive encouragement. A compliment will go a long way.
About the Author: Jenna Evans works part-time as an Employee Relations Adviser at Tollers Solicitors. She enjoys eating far too many noodles and travelling. She is also in the early stages of researching for a book related to empowering women in business.